WITH EVERY PROJECT YOU LAUNCH WE HELP FUND A MICRO BUSINESS IN DEVELOPING COUNTRIES
Purpose Driven Digital
Our mission is to empower people, businesses and startups so that we can create positive change and impact in communities.
Acknowledging the good we already have in our lives is the foundation of our abundance. That appreciation motivates us to empower and help others.
Ideas are great, but nothing will work unless we do. We lead by example and take action every day in realizing our mission.
Acts of kindness are worth more than the grandest intentions. We have a strong desire to help those less fortunate.
Legacy Our success will ultimately be determined by our ability to create positive impact for those who need it most. We maintain honesty and transparency at all times.
What is social enterprise and purpose driven business?
Social entrepreneurs and purpose driven businesses work to solve critical social problems and address basic unmet needs through entrepreneurship. Their innovations create system change, improving the lives of underserved or marginalized groups.
Despite the increased attention that social entrepreneurship has received in recent years, there is no precise definition. Various organizations describe social entrepreneurship differently:
Ashoka defines social entrepreneurs as “individuals with innovative solutions to society’s most pressing social problems” who “find what is not working and solve the problem by changing the system, spreading the solution, and persuading entire societies to move in different directions.”
The Skoll Foundation calls social entrepreneurs “society’s change agents, creators of innovations that disrupt the status quo and transform our world.”
How is Wp Agency a social enterprise?
Wp Agency partners with non profit micro-finance institutions such as Kiva.org to ensure that with every project you launch through us, we help fund a micro business in a developing country. We have built this cost into our expenses, not our pricing, as Wp Agency was founded with the dedicated mission to offer digital agency services at fair prices - while helping lead the way as a socially conscious business.
Micro-finance institutions (MFIs) provide small (a few hundred dollars) un-collateralised loans (‘microcredit’) to entrepreneurs to start up micro-businesses. Micro-finance is not without its challenges however has shown to help alleviate poverty in developing countries by promoting economic development, employment and growth.
Is there a certification for Social Enterprise?
Yes. B Corp is the most widely known and accepted with close to 2000 companies across 50 countries having become certified. B Corps are for-profit companies certified by the nonprofit B Lab to meet rigorous standards of social and environmental performance, accountability, and transparency.
Wp Agency is currently going through the process of B Corp certification.
Why does Wp Agency focus on poverty alleviation and micro-finance?
Whilst great strides have been made these past 20 years in alleviating global poverty and specifically extreme poverty, a sizeable portion of the world population still live on less than $4 per day.
We believe that by funding micro businesses in developing countries to help remove people from poverty, we'll provide those same people with the self-determinism to transform their own communities and subsequent quality of life.
How does Wp Agency decide what types of micro businesses to fund and where?
The primary focus has been on funding food, services, agriculture and education based micro businesses as these are more likely to spur greater change in those communities. We have formed strong relationships with field partners that work actively with micro-businesses to ensure delinquency and default rates are kept to a minimum, thus ensuring the accountability and self determinism of the people and communities we're helping to remove from poverty.
The below insights have been pulled directly from Kiva.org, in the near future our clients will have the ability to decide which micro businesses they fund and where.
What are Wp Agency's plans for the future?
Our 2020 vision is to help fund over ten thousand micro businesses through our digital agency services. In order to achieve this we'll be investing heavily in our product and workforce so as to deliver those services and value at scale.
We'll also be increasing transparency and engagement for clients by not only allowing them to choose which micro businesses they fund, but also providing them with regular updates on progress and the opportunity to reinvest repaid loans into those same or other micro businesses.
Micro finance helps remove people from poverty, the next step is increased investment in purpose driven SMEs within developing countries, also known as impact investing or social venture capital.
Wp Agency has already established relationships with a number of impact investors and social VCs which will continue to grow as we look to further enable purpose driven businesses similar to our own.
How can I get involved?
Get in touch with us!We work with individuals, SMEs, agencies, associations, impact investors and social entrepreneur networks.
Whether you have your own project or know someone that does, perhaps even have access to a group of clients interested in our services, we’d be glad to discuss the various ways we can drive value to you, your members or clients.
Countries we've helped impact through our social enterprise
Micro-businesses we've helped fund in developing countries
Clients we've helped launch and grow online
Below are just some of the clients who have helped us in realising our mission, we'd like to thank all our clients for helping us on our journey.